Contactually

Great use cases for ScaleMail

Last Updated: Sep 21, 2017 11:55AM EDT
ScaleMail's a fantastic tool for quickly following up with many people with one-to-one messages. Below are a few of the best use cases users have found.


General Follow-Ups with fading relationships

Want to get an A+? The more Follow-Ups you complete, the higher your grade will be. To find contacts you need to reengage, go to the Contacts tab and click the Status filter on the left hand side. Then tick the checkbox to pull up fading or weak relationships.





This message can be broad. Share some of what you’ve been up to and ask what’s new with your contacts. They’ll appreciate your asking!



Follow-Ups with dormant leads

It takes multiple touchpoints to engage most leads. A silent lead doesn’t necessary indicate a lack of interest. Touch base to check in.


Personal invitations to events

That workshop, client appreciation party, or open house you’re hosting will have much greater attendance if you customize each invitation. Show your contacts you aren’t just sending a mass invite. You care if they attend!


Testimonial or referral requests from past clients

Your clients are your best resource for new business because they know and value your expertise. Not sure how to make the ask? Use a Template from Contactually’s Library.





Personal updates to networking contacts

This is your chance to add value by just talking about yourself! Share news about your business and what your plans are for the coming months. Staying top of mind may generate a referral!


Related articles

Overview of ScaleMail (how-to)
Follow-Up message ideas
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